Roy Juarez, Jr.


Target Audience: Educational & Nonprofit Institutions, Corporations, and Government Entities.

Keynote Topics: Motivation, Youth Empowerment, Leadership, Personal Growth, Diversity, Change, Youth Homelessness, Mentorship, and Professional Development

Services: Keynotes, Workshops, Student Leadership Programs, Conferences, Mentoring, and Staff Development

Roy Juarez Jr. founded the human development company IMPACTtruth, Inc. in 2005 with a dream to inspire youth and reunite families by sharing his turbulent yet inspirational life story. 

Juarez has partnered with national organizations such as the U.S. ARMY, Ford Motor Company Fund, and the United States Hispanic Leadership Institute to inspire thousands of individuals across the United States and abroad. His work has garnered national media attention on CNN, Chicken Soup for the Soul, and many local and online publications.

In 2018, Juarez published his highly anticipated book, Homeless by Choice: A Memoir of Love, Hate, and Forgiveness. This riveting memoir journeys through Roy’s decision to live homeless again, but this time, Homeless by Choice. His mission was to inspire youth to never give up on life and their dreams and for them to understand the power of higher education.

Juarez’s story began on the Southside of San Antonio, Texas, where he faced dangerous situations and obstacles that could have turned him into a negative statistic. At the age of fourteen, due to domestic violence, Juarez became a high school dropout and one of the hundreds of homeless youth on the streets of San Antonio. Carrying with him only a duffle bag of personal items that he called home, Juarez moved from house to house to survive. However, thanks to the mentors and educators who noticed the invisible student along the way, Juarez was able to return to high school as a third-year freshman, graduating in 2000. He then went on to study Business Administration at Hardin-Simmons University and graduated in 2009.

Juarez fought the battle to leave the streets only to return to them as an activist after finishing college. Through his work, Juarez has shared his message with over one million in 48 states and seven countries.